4 Simple Ways To Avoid Fake Invoice Scam

4 Simple Ways To Avoid Fake Invoice Scam

Business Tips, For SMEs
In case you haven’t heard about it, there is a fake invoice scam that has been circulating targeting business owners. These scams may be an attempt to fool you or your employees to pay for products or services you haven’t really availed or may not even exist at all. It's similar to smishing, but the fake invoice scam is usually sent via email.Other times, these scams require you to download and install a file that contains malware. This malware is created to steal your private information, usually related to banking.How does the fake invoice scam work?There are different versions of this scam but, by and large, you’re sent a legit-looking invoice that has a subject looking like this:[caption id="attachment_28124" align="aligncenter" width="620"] Credit: Telegraph UK[/caption]Sometimes, it may be labeled “past due”…
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Little Known (Free) Marketing Strategies for Startups

Little Known (Free) Marketing Strategies for Startups

Business Tips, For SMEs
When a product is nearing its completion, start-ups begin to map out their next moves. One of which is promoting the business. While bigger corporations tend to outsource marketing to specialized companies, most start-ups don't have the finances to do the same. Thankfully, in today's highly digital era, there are a lot of marketing strategies for startups you can do for free. You only need to manage the resources you have to effectively promote your products and services. Here are some of them. 5 marketing strategies for startups Email marketing Email marketing has been around for a long time, and with good reason: it's an effective way to promote without shelling out the big bucks. Customers often check their emails during their downtimes, so it's likely that they have time…
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Startup Management: 5 Mistakes You Could Be Doing

Startup Management: 5 Mistakes You Could Be Doing

Business Tips, For SMEs
Startup management is undoubtedly crucial. Setting up a business entails lots of risks, which when not properly managed could result in damaging consequences such as bankruptcy or failure. Problems in business are common. Hence, business startups must consider them carefully for the business to thrive in a really challenging world. Common startup management problems and their solutions Financial Mismanagement It is understandable in any business endeavor that finances are very important when it comes to starting a business. The lack of it will just lead to problems such as being in too much debt or bankruptcy. According to a study, about 79 % of failures of small businesses have something to do with starting out with little money or lack of financial support. Aside from the lack of budget, financial…
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5 Simple Steps that will Increase Business Productivity

5 Simple Steps that will Increase Business Productivity

Business Tips, For Accountants, For SMEs
Let’s face it. In today’s ever-changing environment and ever-growing consumer demands, expectations, and technological advances, competition in business is fierce. Difficult as it is, however, the intelligent entrepreneur knows that increasing business productivity spells a great difference for any business. What does business productivity mean? Being productive does not mean your employees have to break their backs creating the products or services you offer. Just because they are busy doesn't mean they are productive. Nowadays, productivity means increasing efficiency in all areas of work. Productivity means continuous involvement and engagement.  For the businessman, this means finding the right tools to make work more efficient.  Thus, a huge part of that productivity involves work management. Five steps to increase business productivity Analyze the situation The first step to productivity is finding…
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